Piazza Ghiaia – Parma, Italy

Isaac Kremer/ November 25, 2018/ Economic, Field Notes, market/ 0 comments

The glass canopy provides cover while also allowing daylight below. Ample space for vendors is also provided. Paving on the piazza further gives a strong sense of place making it welcoming for people.

A literal red carpet directs people past businesses lining the piazza.

The tents beneath the canopy give a contained space for each vendor. This also extends the available space for vendors beyond the edge of the canopy.

This dining area near the market has communal style seating, plantings, and an architectural backdrop to rival any outdoor dining area anywhere.

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About Isaac Kremer

IsaacKremer.com is the personal website of Isaac Kremer, MSARP, a nationally recognized leader in the Main Street Approach to commercial district revitalization with over 25 years of experience. Kremer, New Jersey's first certified Main Street America Revitalization Professional (MSARP), has served as founding executive director for organizations like Experience Princeton and the Metuchen Downtown Alliance, which won a Great American Main Street Award under his leadership. He recently became director of the Royal Oak Downtown Development Authority in Michigan.

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